Half King reading series : Pricing the priceless
featuring author Paula DiPerna
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About the Series
What was once one of the most vital literary hubs in the city, The Half King Reading Series, has a new home at the Salmagundi Club. At monthly events, authors of new works will discuss their books in a warm, welcoming, and informed setting. Selections are predominantly, but not exclusively, non-fiction, current events, biography, autobiography, novels and memoir.
About the Book

In Pricing the Priceless: The Financial Transformation to Value the Planet, Solve the Climate Crisis, and Protect Our Most Precious Assets, renowned environmental strategist, speaker, world traveler and author Paula DiPerna brings a unique voice and optic to de-mystify and unveil today’s most fascinating financial disruption—pricing the priceless to flip conventional ideas of how we value natural assets and why. She asks the provocative question long ignored: Why do we value the indispensable atmosphere at zero, but dispensable production in the trillions? She digs into alternatives, with real-life examples from around the globe of fascinating and pioneering financial innovations—controversial and paradoxical, but essential.
In the book, you’ll travel from rainforests to Wall Street, Board Rooms to the Vatican, coral reefs to mangroves to China’s carbon markets. Timely, adventurous, eclectic, and accessible, Pricing the Priceless brings alive the critical financial transformation that will determine future planetary health and social stability.
A can’t-miss read for thought leaders, business executives, investors, activists, and entrepreneurs, Pricing the Priceless is a landmark that will shape the world and future, bridging the tangible and intangible to answer a critical question of rising economic and social inspiration: What is money for?
Books available for sale and signing from Books On Call NYC.
About the Author
Paula DiPerna is a pioneer and leader at the forefront of finance and climate policy, from the Oval Office to Antarctica, coral reefs to carbon markets. She served as President of CCX International, the world’s first expansive emissions trading system to address global warming; President of the Joyce Foundation; and writer for underwater hero, Jacques-Yves Cousteau. Currently, she is Special Advisor to CDP, the world’s only integrated environmental disclosure system. DiPerna is a frequent media commentator and public speaker.
Hungry?
Salmagundi members are welcome to have dinner beforehand in our dining room. Dining reservations can be made via our Reservations page.